Transform Your Marketing Experience
Proven, practical solutions designed to elevate organizations and companies in the digital landscape.
Organizations our staff have worked for, taught at, or consulted with:
With decades of experience at the crossroads of higher ed and digital marketing we bring a distinctive, realistic, and long-term ROI perspective to the organizations we work with.
“Eric knows the language, he knows the challenges we face, and he has offered solutions to help increase our enrollment and increase our leads.”
Dr. Cory Stine, Senior Vice President of Innovation and Strategic Planning
Terra State Community College
Let Us Help You with:
Marketing Automation
Streamline your marketing efforts with tailored automation solutions. From email & SMS drip campaigns to dynamic content and lead scoring, our expertise ensures you reach the right audience at the right time, maximizing engagement and efficiency.
We have experience with HubSpot, SalesForce Account Engagment (Pardot), Mautic, and more.
We also are the creators of HeadStart Marketing Platform, a full-featured marketing automation platform based on proven, secure, and private, open-source technologies.
AI-Enabled Automated Workflows
Leverage the power of AI to take care of repetitive tasks for you. These workflows automatically handle routine work like sending emails, updating records, or creating “close-to-ready” content so your team can focus on more important, creative tasks.
This automation example searches your own, or a competitor’s, website for specific phrases. Then it uses AI to audit all of the results based on a prompt and pushes all of that information to a Google Sheet for human review.
Marketing Strategy & Tactics
We help you plan smart marketing campaigns that connect with your audience and drive results. Our approach is practical and focused on strategies that work in the real world, ensuring your business reaches its goals.
Conent Strategy & Search Engine Optimization
Our content strategy and SEO services are designed to attract the right visitors to your website. Boost your online visibility with customized strategies that drive traffic and enhance brand awareness. Let us guide you in achieving higher search engine rankings.
Website Creation & Guidance
We build user-friendly websites that not only look great but also perform well. Using open-source tools like WordPress, our guidance ensures your site is attractive, easy to navigate, and effective at engaging your audience.
CRM Implentation Guidance
Don’t be the victim of “Yet Another Failed Saleforce Instance.”
A good CRM system keeps your customer relationships organized and efficient. We offer simple, straightforward advice on choosing and setting up the right CRM for your organization, so you can focus on growing relationships and boosting customer satisfaction.