Determining Your Marketing ROI Shouldn’t Be This Hard

I help nonprofits, schools, and SMBs find what’s broken and fix it – without a full-time hire.

Your probable current state: After organizing and integrating

⬅️ Swipe left to see what KMT can do for you!

Keystone Marketing Technology Provides Proven Marketing Leadership

25+ Years of Technology & Marketing
Built Marketing Operations Team at an Ivy League School
Guest Lecturer at London Business School
Built or Rebuilt Dozens of Marketing Operations Stacks

You didn’t plan to have 12 disconnected tools.

Now you need them talking to each other, telling one clear story:

How you turn visitors into

customers.

33

%

Average Marketing Platform Utilization – you’re paying for triple what you use!

25

%

Share of marketing budget now spent on technology. Make it count.

62

%

Marketers who use more tools than two years ago. It’s getting complicated.

12 –

20

The average number of marketing tools in a B2B business in 2025

Audit & Diagnose

  • Complete stack inventory & cost analysis
  • Data flow mapping & gap identification
  • Platform-agnostic recommendations
  • Prioritized technical roadmap

Rationalize & Integrate

  • Cut redundant tools & licenses
  • Data synchronization & validation
  • API development & workflow automation
  • Custom integrations with n8n/Zapier/Make if needed

Fractional Leadership

  • Strategic marketing & technical roadmap
  • Full Stack optimization & management
  • Team training & enablement
  • ROI tracking & reporting

PLATFORM-AGNOSTIC EXPERTISE

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Frustrated with Surprise Price Hikes & Vendor Lock-In?

There is another way: ask about setting up your Private Marketing Cloud and own 100% of your data.

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🔒 100% Data Ownership

Your data lives on servers you control. Export anytime. No hostage situations.

🛡️ Complete Privacy Compliance

GDPR-compliant by design. No cookie consent banners needed with Matomo.

⚖️ Predictable Scaling Costs

Flat infrastructure costs. No per-contact fees. No task-based billing surprises.

🔧 Total Integration Freedom

Open APIs. Full customization. Fork it, extend it, make it yours.

*We set up all instance of HeadStart on vetted Hetzner servers. If requested, we will turn the server(s)over to you to manage in-house, if desired.

What is Marketing Technology?
What is Marketing Automation?
What is a Fractional Chief Marketing Operations Officer?

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